Product & Service Designer Barcelona, ES — 15+ yrs

Sergi Palou, designer with soul

Currently designing and building a carsharing service across mobile, web, webapp and back office platforms at Europcar. I help teams uncover problems and turn them into thoughtful, data-driven, memorable solutions.

Selected work

01 — 04
01

Empowering smarter vehicle inspections

Europcar on DemandProduct Design
02

A new comm tool for transversal teams

Europcar on DemandDesign Ops
03

Validation flow redesign

UbeeqoProduct Design
04

Rethinking newsroom digital culture

ARA NewspaperService Design

Curated projects that reflect how I approach product challenges through thoughtful research, smart systems, and clear communication.

More projects

Archive
National Healthcare appLead Product Designer
Player playlist for streaming webappUX Designer
In-app NPS survey for CarsharingPrincipal Product Designer
Design Thinking toolkit for Public LibrariesService Designer & PO
Hzero: Electromagnetic shieldIndustrial & Interaction
Chatbot for government University dept.Product & Content Designer
Medical date manager webappLead Product Designer
Web subscription flow for NewspaperUX Designer

Designing with AI

Shipped end-to-end · 2026

Beyond client work, I design and ship real products with AI as my engineering partner — from brand to code to deployment. I set the direction and make every design decision; AI writes the code. These are live, working results.

Georgina Fisio website homepage

Georgina Fisio

Live ↗

Complete brand system and trilingual website for a Barcelona physiotherapist, with automated appointment reminders via WhatsApp and email.

BrandingWebAutomation
Luis Gustems voice actor website

Luis Gustems

Live ↗

Trilingual site for a voice actor, built for search and AI answer engines — indexed by Google in under 5 days with an A security grade.

WebSEOGEO
CUPRA app reviews dashboard

App review intelligence

Running daily

Autonomous pipeline monitoring MyCUPRA app reviews across 24 markets — scraped, translated, classified by topic and sentiment, rendered as a live dashboard. 58 unattended runs and counting.

Data toolAutomationDashboard
Warren Muffet personal finance PWA

Warren Muffet

Personal · WIP

An offline, installable single-file PWA for personal wealth tracking — auto-derived goals, projections and charts. All data stays on the device.

PWAProductOffline-first

Areas of expertise

Started with atoms, now working with bits
001

Product Strategy

Defining the product vision, shaping the approach, and setting both short-term and long-term goals.

002

Digital Design

Creating user-friendly, visually appealing interfaces that feel intuitive and deliver seamless experiences.

003

Service Design

Focused on understanding services deeply, especially what happens behind the scenes and backstage.

004

UX Research

Testing reveals what truly matters to users. It brings clarity, reduces guesswork, and drives smarter decisions.

005

Data-Driven Mindset

Digital products lose value without oversight. Data helps keep them alive, relevant, and improving.

006

Agile Environment

Comfortable working within agile frameworks to deliver value quickly and adapt to change with ease.

Timeline

2010 — Now
2010 — 2016Martín Azúa StudioIndustrial Designer
2015 — 2020ELISAVA Design UniversityTeacher
2017 — 2020FailFastProduct & Service Designer
2021 — 2024UbeeqoProduct & Service Designer
2025 — NowEuropcarProduct & Service Designer

They said

Testimonials

"Always positive and professional. An organized, driven team player who brings energy and excellence to every project."

Martín Azúa
Chief Designer, Martín Azúa Studio

"Thoughtful, reliable designer. Leads with users in mind, works across teams, and brings energy, care, and results."

Marc Morera
Design Manager, Europcar Mobility Group
Feel free to hit me up

Let's have a quick talk — spalouv@gmail.com

I'm always open to talk about new work and interesting projects. Open to hybrid or in-person collaboration — wherever I can contribute most.

Say hi on LinkedIn Résumé